Mô tả công việc
We are looking for someone with extensive experience launching, optimizing, and scaling digital media campaigns on native platforms including Outbrain, Taboola, and Yahoo Gemini. The ideal candidate is extensively familiar with all three of these platforms, as well as other tier 2 native platforms such as Rev Content and Triple Lift.
Reporting to our Upper Management Team, you will be responsible for driving customer acquisition for our internal ecommerce stores via native platforms, domestically and internationally. You will work closely with our reps at each of these platforms to identify low hanging fruit and ensure that we are consistently driving down our CPA while increasing our AOV on the backend.
The day-to-day tasks include creating, setting up, and launching campaigns. This includes analyzing campaign data, optimizing performance, and coming up with new marketing
The ideal candidate is extremely passionate in marketing and branding – constantly thinking of creative new ideas. You value integrity and are performance driven; you take ownership and show initiative in everything you do.
** Key Responsibilities
•Create, manage, and optimize high-performing native media campaigns and advertisements
•Review and optimize ads, publishers, and creatives
•Spot trends, and recommend strategies to increase growth
•Build and maintain partnerships with our clients and platform partners
•Work with our creative and account management teams to come up with and execute on marketing plans
•Promote content through social advertising
•Create a content calendar to establish scheduled marketing campaigns
•Establish and analyze key metrics for all social media channels to determine ROI
•Perform all tasks that are reasonable requests for the company
Yêu cầu công việc
** Skills and Qualifications
•2+ years of Digital Marketing
Experience on native ad platforms (major bonus if experience includes ecommerce campaigns)
•Bachelor’s Degree, or equivalent
•Familiarity with buying media on other media platforms: Google, Facebook etc. is a strong asset
•Copy and creative writing experience is a strong asset
•Strong analytical, planning, and project management skills
•You combine an entrepreneurial spirit with analytical know-how
•You are performance-driven, want to take on a high level of responsibility, and work in a high paced, high-growth environment
•Can speak and write English
** Salary and Benefits
Base salary will be commensurate with experience and ability, with a highly competitive commission structure.
** Why work at DFO Global Performance Commerce?
•Exciting and diverse team, spread all around the world!
•Fast growing agency; over 2x growth in 2017 alone
•Early technology adopters
• Highly competitive salary on the market, negotiable based on your experiences and ability
•Company’s labor policy completely pursuant to Vietnamese labor legislation, Social & health insurance, 13th Monthly salary
•Salary bonus, Review Salary each year
•Education subsidy after 1 year of employment
•Reputation in the advertising space for being professional, innovative, and disruptive. We truly value your thoughts and opinions
•Opportunity to travel globally