Tìm việc làm nhanh & Tuyển dụng hiệu quả

Tìm kiếm nâng cao

Unit Head of Product Marketing

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Lượt xem: 291 | Ngày cập nhật: 23/01/2019 (4 năm trước)

Tỉnh thành tuyển dụng: Hồ Chí Minh

Mức lương: Thỏa thuận

Hạn nộp hồ sơ: Đã hết hạn nộp hồ sơ

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Thông tin

- Chức vụ: Thực tập sinh

- Kinh nghiệm: Không yêu cầu

- Hình thức làm việc: Toàn thời gian cố định

- Yêu cầu bằng cấp: Không yêu cầu

- Yêu cầu giới tính: Không yêu cầu

- Số lượng cần tuyển: 0 ứng viên

- Ngành nghề: Quan hệ đối ngoại Ngân hàng - Chứng khoán - Đầu tư

Mô tả công việc

Planning and Business engagement
- Develop product positioning and consumer-centric messaging that differentiates our products & product promotions in the market
- Support Business Development team with planning, releasing and evaluating of new product launch as well as promotional activities
- Plan the product marketing initiatives in line with marketing & business strategies.
- Be an integral member in business team’s weekly meeting in other to be closed with product updates, market and stay on top of what’s happening
- Product differentiate strategies; supporting new products development and eventual launch, designing Customer Value
Preposition
Sales enablement
- Communicate the value proposition of the products to the sales team via effectively and consumer friendly marketing materials
Marketing Campaign – Performance tracking and analysis
- In charge of impactful marketing campaign to:
- Drive new-to-bank acquisition
- Drive higher utilization of current products with intelligent media planning and customer targeting
- Develop innovative and comprehensive marketing plans across multiple media channels in other to ensure FE products - remain as true top choice for any customer
Market intelligence
- Be the expert on customers, how they buy and their buying criteria
- Be the expert on retail environment, recommend competitive & creative solutions to cost-effectively maximize brand & product exposures
- Be the expert on the competitors and how to crush them
Budget planning & quality control
- Proactively plan & utilize the project budget cost-effectively & accordingly to center’s & unit’s budget
- Ensure flawless end-to-end project executions
- Control procurement & purchase process to guarantee timely deliverable to owned initiatives
Others
- Manage & coach direct reports if any
- Participate on other assigned projects by Head of Brand, Strategic & Product Marketing or Marketing Center Director

Yêu cầu công việc

- University Graduate – major: Business, Marketing preferred
- Min. 8 years of working experience in banking and financial service and tactical product marketing
- Prior experience in a portfolio management role in credit cards or other banking products is an advantage
- Agency experience in selling Financial Service can be counted as advantage
- Strong communications skills
- Practical & innately curious with ability to focus & deliver high quality of works within tight time frame s
- Good presentation skills with an eye for the art
- Creative thinker and strategically oriented; attentive to details
- Professional demeanor
- Extremely well organized and able to meet deadlines
- Language requirements: Vietnamese – native, English – advanced
- Computer Skills
- Advanced skills in Microsoft Office applications
- Knowledge of creative design is a plus

Quyền lợi được hưởng

- KPI bonus
- training course
- team building

Hình ảnh

Lưu công việc Phản ánh NTD Ứng tuyển nhanh So sánh lương
Chia sẻ:

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