- Plan tiếp thị and branding objectives.
- Analyze how our thương hiệu is positioned in the market and crystallize targeted consumers insights
- Translate brand strategies into brand plans, brand positioning and go-to-market strategies
- Analyze market khuynh hướng and recommend changes to marketing and business development strategies based on analysis and feedback.
- Research and determine product weaknesses and areas to be modified
- Expand and develop tiếp thị platforms
- Manage the productivity of the MKT plans and projects
- Monitor, Đánh giá sản phẩm and report on all MKT activity and results
- Conduct competitive strategic analysis, consumer segmentation, and consumer insight development
- Monitor market khuynh hướng, research consumer markets and competitors’ activities to identify opportunities and key issues
- Accomplish MKT and bán hàng human resource objectives by recruiting, selecting, orienting, training, assigning, scheduling, coaching, counseling, and disciplining employees; communicating job expectations; planning, monitoring, appraising, and reviewing job contributions; planning and reviewing compensation actions; enforcing policies and procedures.
- Ensure nhãn hiệu messages are consistent
* Working location: 38 Đại Cồ Việt, Hà Nội
* Benefits
- Active, professional working environment
- Competitive salary & benefits (Salary + Compulsory Insurance & Health Insurance + Compensation + bonus )
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