MMVN Website
- Deployment and improvement: ensure that MMVN adheres to the latest web site template and technology. Regularly monitor country web sites for best practices to propose and adapt to MMVN web site. Monitor other relevant web-sites for the same purpose.
- Content management: ensure all information presented is up to date and accurate via monitoring website content as well as managing and regularly following up with a network of departmental authors.
- Regularly monitor web-site traffic and creating web-site effectiveness measurements
- Derive and propose efficiency building program based on traffic information to ensure continual customer interest.
- Reply to user inquiries. Coordinate among internal functions to realize specific and relevant user demands.
- Develop micro-sites for ad-hoc projects (such as NSO).
Social Networks
- Design, build and maintain our social media presence.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Collaborate with internal teams to create landing pages and optimize user experience
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
- Managing the company’s email marketing campaigns
Intranet
- Deployment: adapt and deploy latest technology and interface.
- Content management: ensure up to date and accurate information via managing and following up on a network of departmental authors.
o Not covered: corporate announcement and corporate communication:
Independently led by Corporate Communication
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