Marketing Executive

I.   Purpose of the job

- Be responsible for full spectrum of marketing activities according to company’s plan & objectives

II.               Responsibilities

A.    Plan, manage & conduct all activities related to events, exhibitions & others

B.    Conduct & follow up all digital & PR marketing activities

C.    Visit market, survey market & analyses market activities

D.   Other assignments by management level

III.           Mission & description details

A.    Plan & manage, conduct all activities related to events, exhibitions & others

- Make action plan of events, exhibition & others with specific goals

- Prepare & follow up checklist & update info/schedule to management level

- Coordinate with other teams in the company, with agency and outsource units for setting up events.

- Report of above activities after ending the events

B.    Conduct & follow up PR & digital marketing activities

- Plan PR & digital marketing activities plan with weekly, monthly & yearly schedule

- Manage the website NGK VN, Youtube NGK & Fanpage facebook NGK VN

- Write new articles & summarize, edit PR activities related to NGK onto above sites

- Update information related to NGK activities on NGK sites

- Monthly report to management level of all related activities to NGK on NGK sites

C.    Visit market, survey market & analyses market activities

- Prepare market visit & market insight research plan

- Visit market & make market survey

- Make analyses of market & propose trade marketing activities according to change of the markets

- Make summary of market visit & follow up marketing activity.

- Report to management level on time about above issues

D.   Other assignment by management level

- Representative for management to join internal/external meetings internal/external

- Join Media & communication activities (if any) by assignment of management level

- Other assignments besides above tasks.