Mô tả công việc
This position is responsible for managing marketing
, advertising and promotional staff and activities at a company or organization. Takes steps to measure, enhance, and enrich the position and image of a company through various goals and objectives.
-Propose and implement marketing plans for the category for company’s products and service
-Plan and oversee implementation of innovative programs including channel promotions and customer specific promotions to support the growth of the business.
-Managing the production of marketing materials, including leaflets, posters, flyers, newsletters, e-newsletters and DVDs;
-Writing and proofreading copy;
-Liaising with designers and printers;
-Organizing photo shoots;
-Maintaining and updating customer databases;
-Sourcing and securing sponsorship;
-Contributing to, and developing, marketing plans and strategies;
-Evaluating marketing campaigns;
-Monitoring competitor activity;
-Supporting the General Director and other colleagues.
-Preparing, planning and project managing the publication of all publicity material to maximize brand promotion.
-Creating and developing new innovative ways to communicate the company message to their existing customers.
-Evaluating the effectiveness of all marketing activity.