Head Of tiếp thị (Trưởng Phòng Marketing)

- Responsible for creating, implementing and measuring the success of a comprehensive MKT.
- Responsible for all Organization MKT, communications and public relations activities and materials including publications, Media relations, client acquisition and so forth.
- Ensure articulation of Organization’s desired image and position, assure consistent communication of image and position throughout the Organization, and assure communication of image and position to all constituencies, both internal and external.
- Responsible for editorial direction, thiết kế, production and distribution of all Organization publications.
- Coordinate truyền thông interest in the Organization and ensure regular contact with target truyền thông and appropriate response to truyền thông requests.
- Act as the Organization’s representative with the truyền thông.
- Coordinate the appearance of all Organization print and electronic materials such as letterhead, use of logo, brochures, etc. 2
- Develop, coordinate and oversee programs, technical assistance and resource materials to assist chapters in the MKT, communications and positioning of their activities.
- Provide counsel to chapters on marketing, communications and public relations.
- Ensure that the Organization regularly conducts relevant market research and coordinate and oversee this activity. Monitor xu hướng.
- Leads projects as assigned, such as cause-related MKT and special events.