Senior Social Content Executive

• Execute Social Content Marketing campaigns and day-to-day activities including:
o Curate relevant content to reach the company’s ideal customers on different social platform
o Create, curate, and manage all published content (images, video and written).
o Monitor, listen and respond to users in a “Social” way while cultivating leads
o Conduct online advocacy and activate the clients Facebook Fan clubs
o Develop and expand community and/or blogger outreach efforts in Tech and Lifestyle forums
o Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, and blog).
o Design, create and manage promotions and Social ad campaigns.
• Compile report for management showing results (ROI).
• Become an advocate for the client in Social Media spaces, engaging in dialogues and answering questions where appropriate.
• Demonstrate ability to map out marketing strategy and then drive that strategy proven by testing and metrics.
• Develop a strategy and implement a proactive process for capturing customer and advocates online reviews.
• Monitor online ratings and respond accordingly.
• Monitor trends in Social Media tools, applications, channels, design and strategy.
• Identify threats and opportunities in user generated content surrounding the business. Report notable threats to appropriate management.
• Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising the Social Media campaigns.

- Lương tháng 13 - Du lịch hàng năm - Team Building